Robee Digital

About

Robee Digital began in Paju as a boutique practice helping performance teams fix seeds before scaling lookalikes. We now run cohort and workshop programs for startups, e-commerce brands, B2B SaaS, and agency pods across Korea — always with KR-market examples and honest measurement framing.

Instructor reviewing audience segment documentation

Principles

Signal before scale

We teach teams to fix seeds and events before widening audiences.

KR context by default

Examples, policies, and sizing reflect Korean market realities.

Honest measurement

We document assumptions and limitations instead of promising lifts.

Timeline

2019

Studio founded in Paju

Started as a boutique training practice for KR performance teams.

2022

Cohort platform launch

Moved cohort delivery to structured LMS with mentor office hours.

2025

Multi-channel capstone

Added Advanced Multi-Channel Modeling and team workshop formats.

Team

Min-Ji Park

Min-Ji Park

Lead instructor

Twelve years in paid social across KR e-commerce and apps.

Hyeon Kim

Hyeon Kim

Performance strategist

Former agency pod lead for Meta and Google scale-ups.

Soo Lee

Soo Lee

Analytics mentor

GA4 and server-side event specialist for mid-market brands.

Yuna Choi

Yuna Choi

Curriculum designer

Builds cohort rhythms and assessment rubrics for growth teams.

Jae Han

Jae Han

Student success manager

Coordinates onboarding, reminders, and accessibility requests.

Eun Jung

Eun Jung

Performance strategist

Kakao and Naver audience patterns for local services.

Tae Woo

Tae Woo

Analytics mentor

Looker Studio dashboards for marketing leadership.

Ji Soo

Ji Soo

Lead instructor

B2B demand gen and ABM list governance.

Kyung Min

Kyung Min

Curriculum designer

Self-paced module production and quality review.

Na Ri

Na Ri

Student success manager

Workshop logistics for on-site and hybrid teams.

Do Hyun

Do Hyun

Performance strategist

Creative testing frameworks for cold audiences.

Seo Yeon

Seo Yeon

Analytics mentor

Attribution storytelling for non-technical stakeholders.

Won Jin

Won Jin

Lead instructor

Certification prep and platform policy updates.

Hae In

Hae In

Student success manager

Alumni community and post-course check-ins.